“Our first one day event covering this topic was a huge success, and was attended by single store retailers, international wholesalers, online retailers, healthcare practitioners and hobbyists wanting to scale up. The 2025 edition is a 101 on building a brand that connects deeply with customer audiences across all media, digital and in-person interactions. It clarifies what is advertising, what is brand building and what you need to do to create high impact experiences and communications with your prospects and existing customers. This workshop is ideal for businesses that have been trading for a year or two, have their operational systems in place, and are now ready to drive their customer relationships up to maximum. Small improvements can yield massive results – that’s what our previous workshop attendees told us!”